Coca-Cola's iconic 1971 'Hilltop' commercial 'I'd like to buy the world a Coke'
- Perception.Co
- Jun 9
- 1 min read
Updated: Jun 14
When will we learn? Coca-Cola have the social catalyst that can bring people together. Coke has the answer for all issues we face in a world to bring love, peace and unity to our broken world. Inspired while grounded at Ireland’s Shannon Airport in 1971, Bill Backer of McCann Erickson Advertising noticed a diverse crowd of passengers chatting and joking with one another while sipping on bottles of Coca-Cola. It’s the real thing!
